Captioning

Subtitles vs. Closed Captioning: What’s the Difference?

Video content is everywhere—from blockbuster films to bite-sized social media clips. However, not everyone experiences videos in the same way. Whether watching a foreign film, learning a new language, or catching a video in a noisy room, subtitles and closed captions are crucial in keeping content accessible and engaging. While the two terms are often …

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Captions vs Transcripts: What’s the Difference?

Captions and transcripts are often tossed around as interchangeable tools, but they serve unique purposes that cater to different needs. Whether you’re watching a video in a silent environment, creating accessible content, or repurposing audio into readable formats, understanding the distinction between these two can make a world of difference. To truly appreciate their value, …

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Seamless Integration of Transcription and Captioning in Media Workflows

Transcription and captioning have become crucial in today’s digital broadcasting landscape for different reasons. Captioning primarily fulfills legal requirements to ensure content is accessible to individuals with hearing impairments. At the same time, transcription serves broader business goals, such as improving content searchability and unlocking new monetization opportunities. As the demand for media content grows, …

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Understanding Open Captioning: A Comprehensive Guide for Broadcasters

In today’s media landscape, accessibility is becoming increasingly crucial. Open captioning, where text is permanently embedded in a video, is vital in making content accessible to a broader audience. Unlike closed captions, which viewers can toggle on or off, open captions are always visible. This aspect ensures that essential information is conveyed to everyone, including …

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Optimized Viewer Experience with Automated Transcription and Captioning

In the fast-paced world of broadcasting, efficiency isn’t just an advantage—it’s a necessity. The demand for real-time information delivery, coupled with the need for accessibility and compliance, puts immense pressure on broadcasters to streamline their workflows. One of the critical components in broadcasting is the effective use of transcription and captioning. These elements are not …

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Why are captions so popular in the non-deaf or hard-of-hearing population?

Did you know, according to a study by Verizon Media, 80% of people who use captions are not deaf or hard of hearing? Another similar study conducted by Ofcom (the Office of Communications), the United Kingdom’s regulatory body for broadcasting, found that 7.5 million people in the UK (18% of the population) use closed captions …

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