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Incorrect metadata arrangement can quickly bring massive operational problems. Your search indexes may stop working properly. Or your timecode references may even go missing. This is why choosing a solid media asset management system is so crucial. Good quality metadata management brings up to a 40% increase in data quality and operational efficiency. Most brands […]

A single spoken sentence inside an old interview, a player’s post-match reaction, or a breaking news clip can hold enormous value years after it was recorded. But finding the exact same recording amidst thousands of other content is the real deal. The global AI transcription market is rapidly expanding. It is projected to hit $19.2

Broadcast content is getting increasingly popular nowadays. Starting from live shows, interviews, news segments, and podcasts. Massive volumes of audio and video data are transferred and shown to audiences. Managing such a large content segment can become extremely confusing and messy. This is where speech-to-text software becomes so necessary. Only 6% of M&E companies have

A single missing frame can create hours of confusion in a modern media workflow. Editors struggle to locate the right clip. Producers waste time reviewing footage manually. Compliance teams miss crucial broadcast moments. Archivists deal with incomplete metadata. In fast-moving media environments, even minor indexing gaps can significantly slow production timelines. This is where SMPTE

The volume of video content in broadcasting is increasing at a very rapid pace. According to studies, more than 82% of global internet traffic is now driven by video, with broadcasters creating and managing several hours of content every week across news, sports, and digital platforms. From round-the-clock news to live sports and digital-first programming,

The amount of content brands create nowadays is massive. Apparently, 90% of businesses rely on creating visual content as their prime marketing tool. Also, 37% of marketers now plan to increase their content creation budgets over the next few years! Starting from the everyday breaking news clips, live sports footage, interviews, promos, behind-the-scenes edits, social