Creating content is to make it accessible for everyone to consume. It is difficult for deaf and hard-of-hearing viewers to fully immerse in any conversation or content. Adding captions to any content is the first step to making content accessible to everyone. Captions are generated and added to videos based on the purpose of their …
Before we answer the burning questions – why caption accuracy is so important and what is WER; we should first understand what closed captions are, or captions as people usually call them Closed captions are the text versions of the spoken part of the television, movie, or computer presentation that can be turned on or …
Why caption accuracy is so important and what is WER? Read More »
We cannot stress enough why you should add captions to your content. Apart from being a legal responsibility, adding captions will increase accessibility, reach, and SEO, and improve user engagement. However, the real challenge lies in finding the right captioning solution that can generate accurate captions, not just in English but in other languages too. …
In media creation and distribution, words like captioning and transcription gained more prominence as video gained popularity. However, there are many questions like, what is the difference between captioning and transcription, and which the content creator and broadcaster should use? Before we answer these questions, let us first understand what captioning and transcription are. Captioning …
What is the difference between captioning and transcription? Read More »
One can never emphasize enough the benefits of closed captioning for both content creators and viewers. FCC defined closed captioning as the “audio portion of a television program displayed as text on the TV screen, providing a critical link to news, entertainment, and information for individuals who are deaf or hard-of-hearing.” Closed captions’ benefits just …
Have You Been Following These Closed Captioning Best Practices? Read More »
The increasing use of mobile devices has resulted in video being the most powerful way to reach the targeted audience. Cementing this fact is the study done by Cisco that states, by 2023 video will make up for more than 82% of all consumer internet traffic. Adding further to the growth of videos for storytelling, …
We all know captions. We all use captions every day, whether we are watching a football game, news, or catching up with our favorite movies and shows; captions are everywhere. Captions are known for boosting content in many ways. Broadcasters and content creators can share their range beyond the linguistic boundaries and reach audiences all …
Open Captions vs Closed Captions: All you need to know! Read More »
Are you someone who loves to binge-watch foreign movies and shows? If the answer is yes, then you must be aware of the terms closed captions and subtitles. However, have you ever thought if closed captions and subtitles are the same? Or is there a difference between closed captions and subtitles? For most people, captions …
Studies indicate that by 2023, the video will make up more than 82% of all consumer internet traffic. Keeping up with this trend, an analysis by Verizon Media found that 80% of the people who use captions aren’t deaf or hard of hearing. It further states that 80% of people are more likely to watch …
What is closed captioning? Everything You Need to Know About Closed Captioning Read More »
In the past couple of years, consumers’ insatiable and growing demand has increased content consumption over streaming media. We have witnessed a barrage of new players launching streaming services into the market. Recent examples include the launch of Quibi and Peacock in April 2020, and HBO Max is planning to expand into Latin America by …
AI-Based Closed Captioning Solution for New Streaming Platform Requirements Read More »
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