Production asset management interface with time-based metadata markers and descriptive PAM/MAM fields enriched by MetadataIQ

Production Workflow Metadata 101: Making Every Clip Discoverable in Your PAM/MAM

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Introduction If your teams are constantly saying, “I know we shot that somewhere” while scrubbing through timelines, you do not have a storage problem. You have a metadata issue in your production workflow. Modern PAM and MAM platforms are more capable than ever. They can orchestrate cloud and on-prem workflows, manage terabytes of media, and …

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