Digital Nirvana

Media Analysis

In today’s fast-evolving media industry, sharing specific customized content with the right audience at the right time has become all the more important. Digital media analysis and monitoring have become the ultimate practice adoption for entities. Digital Nirvana’s Media Analysis Service has been catering to this need to create an edge for our customers by successfully providing actionable news analysis insights for more than two decades. We inculcate Bespoke Analysis, Impact Analysis, or News Analysis that best suits efficient, effective, and timely services aided by technological advancements. While our work process includes various communication tools, our offerings range across multiple media platforms like online, audio/video, TV, radio, social media, or print.

The Digital Nirvana Matrix With the help of Digital Nirvana’s Media Analysis Service, publishers or broadcasters can now share, organize, and manage their content in a much more comfortable and lesser time-consuming means. Our trained experts read, understand, and note the selected clip of media coverage’s essential traits. Then the analysis is done based on various research factors like relevancy or irrelevancy of the topic; dominancy of the article; the extent of the content; the core message that’s being depicted or the tonality levels described as “somewhat negative, very negative, neutral, somewhat positive and very positive.” Digital Nirvana’s high-end news coding services and capabilities include a wide range of coding services from photo metadata to media topics that could lead to efficient data management. Based on thorough and practical secondary analysis of the subject, news coding and tagging of articles with keywords/metadata is done for various platforms like radio broadcasts, TV programs, online content, social media, print, etc.

Digital Nirvana

Media Monitoring Services

  • Digital Nirvana has been serving media industry for more than two decades. Our Media Monitoring Services and Analysis is powered with cutting-edge technology to monitor TV, Radio, Print, Online and Social Media. If you are looking for insights on your brand’s overall visibility on media or measuring the impact of your campaigns, our Media Monitoring Services and Analysis can help you.

  • We help you in real-time news monitoring for providing quantitative data to scientifically analyze major trends in your organization’s public perception. We offer clipping, tagging and coding services to generate specific reports that could aid inaccurate decision making.

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