Automate Your Editing with Our New Metadator Software Application

At next week’s NAB Show, the latest innovative technologies in broadcast and media technology will be showcased. With automation and improved operational efficiency in mind, Digital Nirvana will introduce Metadator – a software application that makes the editing process more efficient for broadcasters and content creators using the AVID Interplay media asset management platform.

With its ability to generate locators for media assets outside of AVID’s Interplay MAM system, the application makes it easy for AVID users to export media to external sources for generating transcripts or metadata that can be automatically ingested back into the AVID Interplay MAM platform. The Metadata application automatically extracts video footage and audio, generates content metadata or transcripts using speech-to-text technology, then ingests the information back into AVID Interplay. It simplifies the process of metadata and transcript generation by automating it with proven technology – improving the turnaround time while reducing costs and improving overall operational efficiency. 

The application automates what’s been a manual process of combing through footage and creating scene summaries. Metadator communicates with AVID Interplay using web service APIs to access content. Users can export media to Digital Nirvana’s cloud service for generating transcripts or metadata with locators for the media assets, and automatically ingest it back into AVID Interplay, so content creators can easily locate metadata when editing footage down to a singular show.


Discover how Digital Nirvana’s new Metadator software can improve your operations. Visit us at NAB in Booth SU10121!