How Digital Nirvana’s Platform Simplifies Operations for a Major Sports Broadcaster

Digital Nirvana’s media management platform helps today’s broadcasters capture content from multiple sources, create content, and publish to multiple digital platforms while monitoring for quality and compliance. Check out how one major sports broadcaster based out of the Bay Area has been using the platform to simplify its operations:


Top Sports Broadcaster based out of San Francisco


  • (Network) Advertising department wanted to send high resolution videos clips to their clients
  • Operators in multiple locations across California needed access to the recorded content
  • Multiple user environment and locked network made software installation process very lengthy on user’s desktops
  • Local feeds in the form of Encrypted QAM were supposed to be recorded, which were available as Cable Subscription
  • For remote feed recording, which was available as HD-SDI, the right technology was required


Digital Nirvana’s platform addressed their needs and improved the network’s workflow –

  • Because the solution is entirely browser based, no software was needed on network desktops
  • Digital Nirvana showed the cable provider how to quickly search for the caption of a clip and jump to the content
  • The solution’s frame editor allowed for easy selection of in and out points, eliminating the need to fast-forward or rewind through content


The entire solution fit in a 3 RU system, as Digital Nirvana’s Hybrid box
 allows for different kinds of input within one box (HD-SDI, QAM/ATSC, Encrypted QAM, IP, ASI). This greatly reduces the space required in the network’s data center. It also reduces power consumption, as the user doesn’t have multiple
 devices using power.

Want to know more about the Media Management Platform? Visit our product fact page, or contact us via email at or phone at +1 (510) 226-9000. 

Digital Nirvana recently introduced its Media Management Platform, which offers a suite of applications that allows broadcasters and media entertainment companies to capture, edit, share, and manage content – as well as prove compliance, monitor and analyze video. To help better explain the features of the platform, we’ve created several videos on our YouTube channel for your viewing. We offer a quick overview video of the platform:

We also have published videos on several specific Media Management Platform features, including its capture application, which allows users to record up to hundreds of channels; its edit application, which
enables operators to produce frame-accurate cut clips to rebroadcast content and repurpose clips for social media; its compliance application, which lets users log and monitor video content for regulatory, licensing requirements and quality control; and its share feature, which allows for unlimited user accounts and enables users to capture and record multiple video feeds and repurpose them quickly for multiple platforms such as web, mobile, social media and the cloud.

We encourage you to visit our YouTube channel to learn more about the vast features that our Media Management Platform offers.

When TV stations broadcast the sports segment of their newscasts, there are typically two ways in which the sports clips have been repurposed. Either the footage has been ingested from satellite or cable directly to their primary ingest system, or it has been ingested from satellite or cable to a DVR, then clips from the DVR are ingested into the primary ingest system. At Digital Nirvana, we present a new workflow option – one that makes clip searching, content preparation, and rebroadcasting easier and much more efficient.

With our sports clipping workflow, broadcasters use QAM modulators for the station’s satellite or cable HDMI/Component/Composite output, which then feeds into Digital Nirvana’s Media Management Platform. With this method of clipping sports footage for newscast, editors can quickly skim through the recorded content using any Web browser, select content, and transcode high-resolution clips from MPEG-2 to NLE native format for repurposing game highlights.

There are numerous benefits to operating with this type of workflow. With this method, as content is modulated, it’s available on a broadcaster’s in-house MATV (multiple antenna television system). Up to 10 channels can be recorded in one system with multiple users allowed, making it easier for one operator or a team to sift through tons of footage during busy sports seasons, such as for Sunday football coverage rebroadcasting.

As captions are captured and become searchable, operators can quickly search using keywords to review content, such as searching by the word “touchdowns.” With the Smooth Playback module of the Media Management system, operators can fast-forward and rewind through content. Another way for editors to efficiently identify relevant content is to skim through thumbnails for an entire hour in one page using the Frame editor option.

Digital Nirvana’s Media Management platform for sports content preparation is scalable and more economical than recording directly to the primary ingest system, where the station’s ingest channel capacity can quickly become full. Only a Web browser is needed to review and cut clips, so operators can edit remotely. Users can also leverage the Digital Nirvana Social Media Platform to easily publish content on Twitter, Facebook, YouTube, etc.

To learn more about the Digital Nirvana Media Management Platform and how it can improve your network’s operations, please visit the product page here, email us at or give us a call at +1 (510) 226-9000.